According to Future Market Insights (FMI) stevia is set to contribute significantly towards growth within the sweetener market industry, especially in food and beverage applications. The market forecast predicts the market is set to rise from 347 Mn in 2014 to 565.2 Mm USD in 2020. This represents almost a 50% increase.
Key drivers of stevia are two-fold, mainly driven by increased consumer awareness of the benefits of consuming low-calorie sugars together wth increased government incentive to fight the global obesity epidemic. Check out their infographic for a quick overview.