For every company it is key to keep a close eye on their purpose and primary, measurable objectives. At Stevia 1931 we have a clear mission & vision statement describing our objectives and purpose to inform the public and help our employees and management keep focused.
It is our mission to excel and be at the forefront of; stevia seed and plant development, stevia cultivation and harvest, the processing of stevia leaf and finally the sale thereof. We will achieve this by making and prioritising the right strategic decision, utilising and sensible applying innovative technologies along with making use of a highly expert, motivated and dynamic team with a diverse set of skills, qualities, disciplines and backgrounds. By doing this we will secure our success through the development of new, large scale agriculture operations, the application of state-of-the-art farming techniques and vertical integration across the agribusiness value chain. At each and every step we will strive to maximise both financial results along with positive social and environmental impact by striking the right balance between our commitment to our valued end consumers, our shareholders and the people and planet directly involved and effected by our mission.
By 2020 we want to have secured a significant and comfortable position within the stevia value chain and overall sweetener market. We want to be a leading, vertically integrated, supplier of premium quality steviolglycosides to the food and beverage ingredient industry. We hope to be able to prove our success financially as well as socially by independently measuring and evaluation our social impact.